1. Be the primary point of contact and build long-term relationships with patients at the clinics 2. Handling multiple accounts so as to make sure the customer turns to the clinic at the right time . 3. Develop a trusted advisor relationship with the doctors and market the product on a high-level priority. 4. Conduct camps and promotional activities in the dedicated territory. 5. Implement offline marketing strategies to increase the number of leads. 6. Be the main POC between the customer and the clinics.